Pedras Salgadas | Factory
Pedras Salgadas | Delivery Team
The Pedras Salgadas "O Poder da Natureza é Infinito" TV campaign creatively highlights the purity and natural origins of its water through enchanting storytelling and whimsical animation. In the first commercial, viewers are introduced to the magical Pedras factory, hidden deep within the forest and operated entirely by its animal inhabitants. Bears, squirrels, and birds work together in perfect harmony, showcasing a seamless process of extracting and bottling the water with care and precision. This segment emphasizes the untouched, pristine quality of the water, directly sourced from nature itself. The second commercial shifts the focus to distribution, where a delivery team, led by a bear and joined by turtles, squirrels, and birds, takes the bottled water on a journey from the forest to local stores. This charming visual metaphor reinforces the idea that Pedras Salgadas brings the pure essence of nature directly to the consumers' hands, ensuring freshness and authenticity. This campaign brilliantly combines humor, warmth, and nature-centric imagery to leave a lasting impression, positioning Pedras Salgadas as a brand deeply rooted in the purity and power of the natural world.
Pedras Salgadas | Factory
Pedras Salgadas | Delivery Team